As usual, this Viking product leaflet is undated. We have ascribed a date of 1964 on the basis that it explains the name change of the “Twenty-Five” model to “World Champion” on the basis of its being ridden in a World Championship in 1963 when the wonderful Beryl Burton won the World Pursuit championship in 1963. There is a lovely article here on Chris Sidwell’s Cycling Legends website.
https://www.cyclinglegends.co.uk/index.php/bikes/race-winning-bikes/54-beryl-burton
The flyer is slightly odd because some of the model code numbers don’t tally with those in the main 1964 catalogue, so it is assumed it is a mid-season update.
The models included are:
- Severn Valley
- World Champion
- Mileater (Note the resurrection of this name after it was called the Medallist for a year or two)
- Trophy
